are you ready to

learn embroidery

the simple way?

Courses, guides + resources to help you learn embroidery, improve your skills, and fall in love with stitching - one stitch at a time.

made for stitchers at every stage

You can learn embroidery - even if you’ve never picked up a needle before.

No fluff. No overwhelm.
Just straightforward tutorials that help you actually learn and get better - one stitch at a time.

freebies

Learn the basics, try a new stitch, or start your first project - without spending a penny. These beginner-friendly resources are ready whenever you are.

GIMME THE FREEBIES

ready to go deeper?

Build your skills and confidence with clear, bitesize tutorials. Start today and learn embroidery at your own pace.

What We're Famous For:

Bloom Embroidery Academy

🤎 WHY YOU'LL LOVE IT:

"Bloom is game-changing in my life. It's like an 'Embroidery Bible' - it has everything you need!"

Your space to stitch, grow, and feel supported every step of the way.
A monthly membership for stitchers ready to go further - with patterns, tutorials, and a community that actually gets it.

🤎 WHY YOU'LL LOVE IT:

"I couldn't get these results from watching YouTube videos. Sophie's guidance made all the difference!"

They said it better than we ever could

"The Beginner Course was so easy to follow!"

The videos and content were REEEEALLY clear!! So easy to follow! Fantastic! It was my very first time trying embroidery and I really liked it!

“Sophie has taught me everything I know about embroidery."

Sophie has been with me for my entire embroidery journey - she’s taught me everything I know and is truly the best teacher.

“Bloom took my embroidery to the next level.”

Sophie + her membership have taken my embroidery skills to the next level, and my confidence with it. I didn't know what I was missing!"

“Sophie has transformed my stitching - I'm making real progress!”

Watching Sophie explain why she does certain things has transformed my stitching. Her videos are AWESOME!

Peek into the DMs

A big big thank you Sophie for putting this course together! For sharing your knowledge, your beautiful patterns and for being there to encourage me and answer my questions

I feel like I've just roamed the earth looking for these products up until now. So grateful for you! 

Love that you don't act like you have it all together! You're "real" - like the rest of us!! 

I have just spent an hour diving into the Bloom content and all I can say is you are AMAZING! This is PERFECT! Thank you for your encouragement + support!

I am SO happy I joined the community, it is so supportive and creative! I've learned so many new stitches and techniques in just a few days!

Thank you, Sophie, for sharing your expertise and being so generous in what you share with us!

Please know that you're such an inspiration to me and a lot of people I am sure! I am in awe of your work and creativity.

Sophie, your support and encouragement has been such a gift, I appreciate you!

You've inspired me in more ways than you could ever know! Thank you for being here, and for being YOU!

You really made such a great product + course. I'm impressed and loving it!!

You're the one that gave me such a strong foundation in embroidery, and I'm so grateful for that. I feel so lucky that I found you on Instagram!

Unwind with
The Thread 

No fluff. Just real embroidery tips, ideas, and encouragement - written like a voice note from your stitchy bestie